Google SERP 波動趨緩，但工具端數據起霧
SERP 數據起霧 和昨天相比，SEO 整體波動已經降溫。9 月 16 日與 17 日排名出現中度震盪，高點來到 6.1/10，但目前 2026 年 9 月 18 日 的部分讀值已回落到 4/10。先把這個數字當成暫時值，不是最終結果。
歐洲 SERP 版位大洗牌
EEA 搜尋版面正在重組 歐洲仍是這波 SEO 震盪最明顯的區域。9 月 18 日，Google Search Central 更新文件，指出 aggregator units 與 supplier units 現已支援在地商家查詢，代表 EEA 部分搜尋結果的呈現方式正在改變。
Search 降溫，Discover 變得更難看清
今天的異常重點是 Search Console 的「氣象站」小故障：Crawl Stats 報表缺少 2026 年 9 月 15 日的資料。Search Engine Roundtable 指出，這個情況出現在多個 Search Console 帳戶，屬於 Google 回報落差，不代表 Google 停止爬取你的網站。如果伺服器 log 和已索引頁面都正常，先別因為這件事重改 SEO 規劃。
AI Search 讓點擊預測更難掌握
AI Search 正在壓縮點擊路徑 眼前最明顯的變化，是 AI Search 持續吃掉出版商流量。Search Engine Journal 今早整理了一份新研究，指出 Google AI Mode 使用者點進網站的頻率更低，而拿掉 AI Overviews 之後，外部點擊會增加，同時不太影響搜尋體驗。
Search Console 看得到視覺搜尋流量了
視覺搜尋數據正式進到 Search Console。今天最實用的更新，是 Google 在 Search Console 加入多模態搜尋成效報表。簡單說，網站主現在可以看到使用者是否透過圖像搜尋找到你，像是...
Core update fallout is cooling
Core Update Aftershocks The biggest SEO story on Sunday, April 12, 2026 is actually what is not happening: Google does not have an active algorithm update rolling out right now, and the...
Core update cools, but Google is still twitchy
Rankings Are Cooling Off, Not Calm Google is not rolling out a new confirmed algorithm update today. The March 2026 core update finished on April 8, and that matters because a lot of sites...
Core Update Ends, But Search Is Still Shifty
Core update storm just passed The biggest SEO story on Thursday, April 9, 2026 is that Google’s March 2026 core update finished rolling out yesterday, April 8. That matters because ranking...
Core update keeps SEO skies rough
Core update still driving the weather Google's March 2026 core update is still rolling out on April 8, 2026, now on day 12 of a rollout Google said could take up to two weeks. That matters...
Core update storm, but not total chaos
Core update is still the main weather system Google's March 2026 core update is still rolling out on April 7, now on day 11 of what Google said could be a two-week rollout. That matter...
Core update storm keeps rankings on edge
Core update is the main weather system Google's March 2026 core update is still rolling out, now on day 7 of what Google says could be a two-week rollout. That lines up with the hotter...