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Google Analytics Alternative

Watch your traffic live. Understand what works. Grow faster

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WireBoard Dashboard

See your traffic live

Someone just landed on your site. You'll see it instantly. No waiting for reports, no refreshing, no delays. Just open your dashboard and watch your traffic as it happens.

Build your perfect dashboard

60+ widgets you can drag, drop, and resize. Make it yours. Every business is different, so every dashboard should be too.

Know exactly what converts

Funnels, custom events, UTM campaigns. If it happens on your site, you'll see it. Set up tracking in seconds, watch conversions fill up in real-time.

Learn more: Marketing

All your sites, one view

Ten websites? One dashboard. See everything without switching tabs. Aggregate real-time data from your entire portfolio in a single view.

Your data stays yours

Most analytics platforms pass your data through third-party pipelines they don't control. We built the entire stack ourselves. Every byte is processed on our own EU infrastructure. No external services, no data brokers, no surprises.

GDPR Compliant EU-Only Infrastructure 100% In-House Processing

Skip the cookie banner

Flip one switch and WireBoard runs without cookies. No consent popups, no banner fatigue, no visitors bouncing because they're tired of clicking "Accept." Keep collecting analytics data without a cookie banner getting in the way.

Want the most accurate data? Keep cookies on. WireBoard uses them by default for precise session tracking, returning visitor detection, and navigation journeys. You choose what fits your site.

Cookieless Mode Legitimate Interest No Consent Banner
How it works

Don't take our word for it

Barry Schwartz
Barry Schwartz

Founder and editor of Search Engine Roundtable

I love this so much that it has a place on my dashboard at all times. I cannot live without this analytics tool!

Robert Farrington
Robert Farrington

Founder of The College Investor

Wireboard is the real time analytics solution I have been looking for. It provides actionable insights about our real time traffic, and combines it with great historical reporting.

Morten Vadskær
Morten Vadskær

Editor at PUCK24

Wireboard is nothing short of awesome. You get live data, easy comparisons to yesterday's data, and much more. Your data is presented in the most stunning yet simple graphs.

Michal Koralewski
Michal Koralewski

Editor in chief of Media Logistyka

I was looking for an alternative to Google Analytics. After using the free trial version, I already knew that Wireboard was the solution we were looking for. The cherry on top is data privacy.

Jon James
Jon James

Entrepreneur, TeamGreet

I stumbled across Wireboard on Twitter and I'm surprised it isn't as well known as other Google Analytics alternatives. Super simple set up that works completely out of the box. All the analytics 90% of SaaS need.

Barry Schwartz
Barry Schwartz

Founder and editor of Search Engine Roundtable

I love this so much that it has a place on my dashboard at all times. I cannot live without this analytics tool!

Robert Farrington
Robert Farrington

Founder of The College Investor

Wireboard is the real time analytics solution I have been looking for. It provides actionable insights about our real time traffic, and combines it with great historical reporting.

Morten Vadskær
Morten Vadskær

Editor at PUCK24

Wireboard is nothing short of awesome. You get live data, easy comparisons to yesterday's data, and much more. Your data is presented in the most stunning yet simple graphs.

Michal Koralewski
Michal Koralewski

Editor in chief of Media Logistyka

I was looking for an alternative to Google Analytics. After using the free trial version, I already knew that Wireboard was the solution we were looking for. The cherry on top is data privacy.

Jon James
Jon James

Entrepreneur, TeamGreet

I stumbled across Wireboard on Twitter and I'm surprised it isn't as well known as other Google Analytics alternatives. Super simple set up that works completely out of the box. All the analytics 90% of SaaS need.

Works with everything you use

One script tag. Two minutes. You're done.

WireBoard
WordPress
Laravel
Shopify
Wix
Squarespace
Webflow
Next.js
Any website
WordPress plugin available. One-click setup.
Get started View demo

See the difference

Start for free

Already using something else?

Pick your tool. Here is the honest ten-second version.

WireBoard vs Google Analytics 4

Free, but built for Google's ad stack
WireBoard
Google Analytics 4
Real-time
Streaming live widgets
Realtime card, last 30 minutes
Accuracy
Every count is real, never sampled
Sampled above 10M events
Retention
3 years on every paid plan
14 months max (standard)

Live, unsampled, and readable the day you install it. No setup project.

Fair is fair: GA4 wins on native Google Ads integration, and web plus mobile apps in one property.

Read the full comparison

WireBoard vs Plausible

Lightweight privacy-first analytics
WireBoard
Plausible
Real-time
Streaming live widgets
Polls every 30 seconds
Dashboards
60+ widgets, multiple boards
One fixed dashboard per site
Funnels & revenue
Every plan, free included
Business plan only

The same simplicity, but live and arranged your way.

Fair is fair: Plausible wins on open-source code you can self-host.

Read the full comparison

WireBoard vs Matomo

Open-source analytics with a plugin marketplace
WireBoard
Matomo
Real-time
Streaming live widgets
5-second refresh polling
Features
All included, one flat price
Sold separately as paid plugins
SEO suite
SERP volatility + Google updates
Not offered

One price, everything in the box. No plugin invoices.

Fair is fair: Matomo wins on self-hosting, plus session recordings and A/B testing as paid plugins.

Read the full comparison

WireBoard vs PostHog

A developer platform with web analytics inside
WireBoard
PostHog
Live analytics
Streaming live widgets
Live tab, currently in alpha
Web dashboards
60+ widgets, drag & drop
Fixed overview layout
Multi-site live
Any sites, one streaming widget
One project per site

If your job is the website, not the app, WireBoard is the tighter fit.

Fair is fair: PostHog wins on session replay, feature flags and A/B testing for product teams.

Read the full comparison

WireBoard vs Fathom

Privacy-first simple analytics
WireBoard
Fathom
Real-time
Streaming widgets + live funnels
A live visitors box
Dashboards
60+ widgets, multiple per site
One fixed dashboard
Funnels
Real-time, on every plan
Not offered

Everything Fathom shows you, plus funnels and live streaming. From $9, not $15.

Fair is fair: Fathom wins on maturity, a polished product around since 2018.

Read the full comparison

WireBoard vs Mixpanel

Product analytics for in-app behavior
WireBoard
Mixpanel
Built for
Websites, watched live
Logged-in product users
Real-time
Streaming live widgets
Boards refresh every 10 minutes
Pricing
Flat plans from $9/mo
Per-event metering

Watch your website live instead of wiring up an event taxonomy first.

Fair is fair: Mixpanel wins on cohorts, retention curves and user identity across sessions.

Read the full comparison

WireBoard vs Hotjar

Heatmaps, recordings and surveys
WireBoard
Hotjar
Live traffic
The core product
Not the core experience
Multi-site live
All sites, one streaming widget
Per-site only
SEO suite
Included on every plan
Not offered

Different jobs: WireBoard shows what is happening, Hotjar shows why. Many teams run both.

Fair is fair: Hotjar wins on session recordings, heatmaps and user surveys.

Read the full comparison

WireBoard vs Cloudflare Analytics

Free analytics bundled with the CDN
WireBoard
Cloudflare Analytics
Events & funnels
Yes, on every plan
Not offered
Live view
Streaming, all day and beyond
No live mode
Dashboards
60+ widgets, yours to arrange
Read-only fixed layout

A free gauge is fine until launch day. WireBoard is the cockpit, also free to start.

Fair is fair: Cloudflare wins on price: free, with Core Web Vitals built in.

Read the full comparison

WireBoard vs Umami

Open-source, privacy-first analytics
WireBoard
Umami
Real-time
Streaming live widgets
30-minute window, polling
Dashboards
60+ widgets, mature drag & drop
Boards, added in 2025
SEO suite
Included on every plan
Not offered

Streaming live data on a dashboard canvas that has been the product from day one.

Fair is fair: Umami wins on MIT-licensed self-hosting and built-in session replay.

Read the full comparison

WireBoard vs Clicky

Real-time analytics veteran, since 2006
WireBoard
Clicky
Live data
Streaming widgets
Spy feed, polling
Dashboards
60+ widgets, drag & drop, themes
Fixed report grid
Features
Everything on every plan
Heatmaps gated to Pro Plus

The real-time idea Clicky pioneered, rebuilt for 2026.

Fair is fair: Clicky wins on heatmaps and uptime monitoring bundled on paid tiers.

Read the full comparison

WireBoard vs Simple Analytics

Deliberately minimal, privacy-first
WireBoard
Simple Analytics
Real-time
Streaming live dashboard
Not marketed as real-time
Dashboards
60+ widgets, multiple boards
One fixed page per site
Feature access
Everything on all plans
Goals and events gated

For the day one minimal page stops being enough.

Fair is fair: Simple Analytics wins on its native iOS app and BI connectors.

Read the full comparison

WireBoard vs Pirsch

Privacy-first analytics from Germany
WireBoard
Pirsch
Funnels & revenue
Every plan, even free
Plus tier only
Real-time
Streaming live widgets
Refreshing dashboard
Multi-site live
All sites, one widget
Per-site dashboards

No feature paywall: funnels and revenue tracking from the free plan up.

Fair is fair: Pirsch wins on its open-source core and Search Console integration.

Read the full comparison

WireBoard vs GoSquared

Long-running real-time analytics
WireBoard
GoSquared
Multi-site live
All sites in one widget
Per-project dashboards
Dashboards
60+ widgets, 3 themes
Two fixed boards
Sites at $9/mo
50 sites
3 sites

The same live DNA, ten times the dashboard, 50 sites instead of 3.

Fair is fair: GoSquared wins on unlimited retention and 20 years of integrations.

Read the full comparison

WireBoard vs Chartbeat

Editorial analytics for newsrooms
WireBoard
Chartbeat
Real-time
Event-driven streaming
Polling every few seconds
Dashboards
Compose your own, 60+ widgets
Fixed editorial preset
Pricing
Self-serve, from $0
Quote-only, talk to sales

Build the newsroom board you actually want, at a price you can see.

Fair is fair: Chartbeat wins on newsroom metrics like Engaged Time and headline testing.

Read the full comparison

Simple pricing

Every feature, on every plan. Even free.

100,000
page views / month

Free Plan

Zero cost, full value

$0 forever
  • 2 websites
  • 3 dashboards
  • 50,000 page views per month
  • Report API
  • 1 month history
  • Limited support
Start for free
Recommended

Explorer Plan

Perfect for your needs

$9 per month
  • 2 websites
  • 4 dashboards
  • 100,000 page views per month
  • Live API & Report API
  • 3 years history
  • Team with
  • Priority support
Start for free

Enterprise

Custom solutions

Custom
  • Unlimited websites
  • Unlimited dashboards
  • Custom page view limits
  • Live API & Report API
  • Team with unlimited users
  • Dedicated support
  • Custom integrations
Contact Sales

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