Weekend SERPs Stay Unsettled
Ranking Weather Search weather is gusty, not catastrophic. Today’s partial volatility score is 5.9/10, but the last completed day, May 9, hit 6.9/10, and the trend has been climbing unevenly since May...
FAQ Rich Results Lose Their Last Umbrella
FAQ Rich Results Are Gone The day’s practical SEO story is FAQ rich results disappearing from Google Search. Google Search Central now says FAQ rich results stopped appearing as of May 7, 2026, with t...
Discover Data Fog, AI Reputation Gusts
Discover Reporting Fog The SEO sky is unsettled but not storming. Today’s partial volatility sits at 6/10, with several trackers flashing hot while the broader trend is cooling from the May 9 peak of...
AI Search Rules, Rankings Still Gusty
AI Search Guidance Takes the Lead The biggest front over SEO is Google’s May 15 generative AI search guide, which Search Engine Land and Search Engine Journal both flagged as the day’s main developmen...
I/O Winds Kick Up the Rankings
Rankings Are Gusty Around I/O Google search results are moving again. Today’s partial weather score is 7.1/10, with several providers already flashing hot readings, including Serpstat, Wincher, and Ad...
Core update fallout is cooling
## Core Update Aftershocks The biggest SEO story on **Sunday, April 12, 2026** is actually what is **not** happening: Google does **not** have an active algorithm update rolling out right now, and the...
Core update cools, but Google is still twitchy
## Rankings Are Cooling Off, Not Calm Google is **not** rolling out a new confirmed algorithm update today. The **March 2026 core update finished on April 8**, and that matters because a lot of sites...
Core Update Ends, But Search Is Still Shifty
## Core update storm just passed The biggest SEO story on **Thursday, April 9, 2026** is that Google’s **March 2026 core update finished rolling out yesterday, April 8**. That matters because ranking...
Core update keeps SEO skies rough
## Core update still driving the weather Google's **March 2026 core update is still rolling out on April 8, 2026**, now on **day 12** of a rollout Google said could take up to two weeks. That matters...
Core update storm, but not total chaos
## Core update is still the main weather system Google's **March 2026 core update is still rolling out on April 7**, now on **day 11** of what Google said could be a **two-week rollout**. That matter...
Core update storm keeps rankings on edge
## Core update is the main weather system Google's **March 2026 core update is still rolling out**, now on **day 7** of what Google says could be a **two-week rollout**. That lines up with the hotter...