Search Cools, Discover Gets Foggy
Today's Reporting Glitch The live item today is a Search Console weather-station glitch: the Crawl Stats report is missing data for September 15, 2026. Search Engine Roundtable says this appears acros...
AI Search Clouds the Click Forecast
AI Search Is Squeezing the Click Path The strongest weather system today is AI search reducing publisher traffic. Search Engine Journal covered new research this morning showing that Google AI Mode us...
Search Console Gets a Visual Search Lens
Visual Search Data Arrives The biggest practical change today is Google adding multimodal search reporting in Search Console. In plain English, site owners can now see when people found them through i...
Spam update winds are picking up
Spam Update Rolling Out Google's September 2026 spam update is the main weather system today. It started September 24 at 9:15 a.m. PDT, applies globally in all languages, and may take up to two weeks...
Spam Update Keeps Rankings Shaking
Spam Update Still Driving the Weather The storm that started Thursday, September 24 is still the main SEO story today. Google’s September 2026 spam update is rolling out globally, across all languages...
Search Console fog after spam turbulence
Search Console Is the Fog Bank The freshest item today is a Google Search Console Performance report delay. Search Engine Roundtable reports the Search performance report is more than 64 hours behind,...
Rankings Stay Gusty After Spam Rollout
Volatility Holding Hot Google rankings are still choppy. Today’s partial volatility score is 7.9/10, with several providers already flashing severe movement. The bigger story is the trend: after a cal...
Spam Update Aftershocks Keep SERPs Choppy
Rankings Are Still Moving Google's September 2026 spam update finished on October 8, after nearly 14 days of rollout, and the weather is still unsettled. Search Engine Land and Search Engine Journal b...
Spam Update Ends, Rankings Still Shaking
Rankings Hit Storm Level Google’s September 2026 spam update finished this morning, October 8, after running from September 24 to October 8. Google’s own status dashboard says it applied globally and...
Spam Update Storm Hits Peak Turbulence
Spam Update Still Driving the Weather Google's September 2026 spam update is still the main storm system. Google's own Search Status Dashboard lists the ranking update as starting Sept. 24, and Search...
Spam Update Storm Hits Another Wave
Spam Update Still Driving the Weather Google's September 2026 spam update is still the main storm system. Google's own status dashboard says it began on September 24 at 9:15 a.m. PDT, applies globally...